INSTAGRAM MARKETING
in 2021
My 5-Figure Marketing Tool
At the end of 2019, doing my annual review to see what efforts in my business had brought in the most revenue, I discovered that Instagram had brought in over $12,000 more than any other social platform.
This was without being on the platform every day, without adding any shop links, without sponsored posts, without 10K followers, and without showing my face often.
Two years later I am still increasing my revenue using Instagram, even as the platform has added lots of updates (cough, REELS!). Let’s turn my knowledge of Instagram into YOUR business success!
Up for a quick Instagram audit?
In this short video, get a bird’s eye-view of what could be deterring new people from following your account!
Are you making similar mistakes? You’ll get a lot out of the first module inside Instagram 102, where we’ll go over “set and forget” best practices for a profile that engages people right from their first visit!
What to Expect Inside
Instagram 102
LEARN
• How to pick a goal that will allow you to custom-build your Instagram strategy for 2021 (we’ll map this out together)
• 5 Areas on your profile you might be making mistakes that cost you new followers and leads
• How to create your first Instagram Reel (and hedge your bet that it will be seen by as many as 5X more people than you actually have followers)
• The feature no one talks about that could be the future of the platform
• How to use your post captions to create a sales funnel for your next product or digital course
• … and so much more!
Let down by Instagram courses in the past?
“Already had an ‘ah-ha!’…
Your new course is already a blessing to me.”
—Lori M., My Loyal Tea Company
Tune in to this short audio and discover:
Why some Instagram courses are overcharging and underdelivering
The steps I took to ensure this course is actionable, not abstract
What to expect down the road as Instagram changes and updates!
This course is right for you if…
… you’re a creative woman in business who works on a small team or as a one-woman show
… you’ve been on Instagram a little while, so you know the general lay of the land, but right now it doesn’t feel like the app works as hard for you as you do for the app
… you bought a course years ago that just doesn’t get you results anymore (if it ever did!)
… you’ve watched your engagement and reach drop significantly in 2019 and 2020 and wonder what you’re doing wrong
… you’re frustrated with trying to decrypt and master new features, layouts, and/or algorithm updates every six months
… you’d love to increase your sales (of services, tangible products, or digital goods especially) by 10% or more
… you’ve experienced following growth on Instagram, but not profit growth (or vice versa!)
… you’re intimidated by the Instagram Reel feature, want to try it, but need a thorough lay of the land, actionable steps, and examples to get that confidence to give them a shot
… you don’t know how to write a winning caption that brings users over to your profile (and hopefully your website!)
… you’re a creative professional who doesn’t want Instagram to feel like a full-time job
Let Me Ask You...
Do you think you could make an extra $100 in 2021 just from a stronger Instagram presence?
If that sounds like a ridiculous question (“Of course I could make $100!”) then nothing should hold you back from investing less than $100 into your Instagram knowledge TODAY.
Enroll in Instagram 102!
Payment plan option now available!
MEET YOUR EDUCATOR
Hi! My name is Alexis. I’m a content creator for creative women in business, and the Original Subscription Photographer.
For the last half a decade, I’ve helped small businesses grow their online presence and revenue through strategic content creation. For the last 3 years alone, I’ve been on Instagram every day, observing, collecting and analyzing successful content, and learning how to use each new feature as it has rolled out—plus leverage the evolving algorithm, and be a part of the unique community and culture that makes Instagram so great.
Until now, only my 1:1 clients have gotten to take advantage of my expertise—not only to grow their accounts (from 800 to 2K in less than 2 years… or 24K to 56K in less than 18 months…), but also to gain brand clarity, forge deeper connections, and generate more sales.
These clients have spent hundreds or thousands of dollars to work with me, and have made every penny back. What I’m sharing in Instagram 102 for less than $100 are the exact insights and strategies I share with them when we create content together. I hope you’re able to join us!
You Might Be Wondering…
Will I take this course from a computer or a phone?
Either! Even though Instagram is a mobile app, the student dashboard for Instagram 102 was designed with computer access in mind—that said, absolutely all the content is also accessible from a phone. *We recommend if you are accessing the lessons from an iPhone, you download the Google Chrome app and access from there, as this browser generally provides the smoothest experience. Some students have gotten stuck in a login loop using Safari from an iPhone, which is an unfortunate flaw of the software used to deliver the course content. There are some measures you can try to stop this from happening (linked upon enrollment), but your best bet is to access from Chrome, and to try to do so from a computer.
What is covered, and how does the content roll out?
This course contains 4 Modules, each with a range of short, actionable lessons within it. The 4 Modules cover:
Setting up your account for success, general housekeeping, and best practices on Instagram
Features you should be familiar with and what the culture is like for using each
Putting together a strategy that works for the goal you chose for your business at the beginning of the course
Resources for richer content, planning ahead, automation, and other “extras”
For the first round in 2021, this course will roll out over 2 weeks. When you enroll, you will automatically have access to all lessons in Module 1, and the subsequent Modules will unlock Mondays and Thursdays.
Can I enroll now and take any time?
Yes. If you want to lock in a discount (they come via email and Instagram, so be sure to follow @alexisthegreek if you aren’t already!) or enroll before you forget, you can absolutely take this course at your own pace and in your own time. Once you enroll, you have the course for as long as it exists!
Should I already have an Instagram account when I sign up?
Ideally, yes. This course is called Instagram “102” because we skip over how to sign up for an account—the content is put together for the person who already has an account, even if they don’t use it consistently (yet!).
How are the lessons delivered?
You receive a mix of video presentations and demo recordings of the Instagram app in use as your core lessons. These are viewable inside the course dashboard, which you receive instant access to upon enrolling.
In addition to the core videos, the course contains supplemental materials, including step-by-step written instructions for action steps described in the videos, short video tutorials that include me talking or demonstrating directly into the camera, a quiz, links to examples of creative uses of the platform, and free materials that I’ve made public already but which are relevant to certain lessons at hand.
